At Synoro Med, we're tackling healthcare's hidden crisis: a sector contributing a massive 5% of global emissions, primarily driven by single-use medical waste. This waste not only costs hundreds of billions annually but also threatens public health and severely strains healthcare systems and their supply chains. We're pioneering a 'Reprocessing-as-a-Service' model for reusable medical supplies, starting with IV bags. Our unique, holistic platform – which blends redesigned products, automated reprocessing, and smart asset tracking – enables hospitals to cut waste and carbon emissions by up to 80% per product line, all at a competitive, per-use cost. The market is unequivocally primed. A profound cultural shift globally, starting in the UK and Europe, is actively driving efforts to decarbonize healthcare and embed greater circularity, directly validating the urgent demand for our solution. We're not just offering an eco-friendly alternative; we're building a fundamentally more resilient, cost-effective, and circular healthcare supply chain. It is also a member of the 2024-2026 RBC Women in Cleantech Accelerator cohort, powered by MaRS.